anytimeblogger.com Now if you don’t know already what WordPress permalinks are, I will let the kids from WordPress explain to you what it is, seeing as I can never seem to get it right myself! Permalinks are the permanent URLs to your individual weblog posts, as well as categories and other lists of weblog postings. A permalink is what another weblogger will use to link to your article (or section), or how you might send a link to your story in an e-mail message. The URL to each post should be permanent, and never change — hence permalink.